NEWS

RYOMA ANNOUNCES THE ACQUISITION OF UNIVER-BAR SRL

The Ryoma di Milano Shareholding Company announces that is has acquired all the shares of Univer-bar s.r.l., a company from Galliera Veneta (PD), specialized in the production of cleaning solutions for the restaurant sector.

Founded in 1979, the company stands out for essential craftsmanship combined with the use of modern production technologies and particular attention to market demands.

The Univer-bar brand has always been one of the most outstanding leaders in the cleaning sector.

Ryoma is pleased to have completed the acquisition of Univer-bar, an enterprise with great tradition that has been able to keep pace with the times and which will be supported with a structured development project. For Ryoma the acquisition will mean a wider presence in the food equipment sector.

ASTORIA HOSTS THE COFFEE TECHNICIANS GUILD SUMMIT 2017 IN GREENSBORO, NC!

To work in the coffee industry, having a strong passion and motivation is not enough. In fact, it is essential to have a high level of professionalism in any role, in order to ensure that the qualitative standards of the end product and service are always first-class.

During the Coffee Technicians Guild Summit, which Astoria has the honor of hosting at the Greensboro branch in North Carolina from the 20th to the 22nd of July 2017, the focus will be placed on the coffee machine technician, who, according to the Specialty Coffee Association, should be a formally-recognized professional figure.

The Coffee Technicians Guild places emphasis on technician training, by organizing specific training lessons and sessions during this three-day period, in order to refine the coffee technicians’ skills. These technicians will be able to attend the Brewin foundation level module, a compulsory module for obtaining the certification.

It will begin with a detailed look at using multimeterson a daily basis, the aesthetic and functional differences between the various models on the market and their usefulness for making accurate electrical diagnoses. The next module concerns water treatment, which is an essential element for producing excellent coffee. The technicians will learn how to check the quality, pressure and flow, understand how a different water can change the flavor of a coffee by tasting this for themselves, and also learn how to test the equipment in order to identify any water-related issues.

A useful and important module will be devoted to the technical support side of the business. Attendees will learn how to manage customer requests on a daily basis and about the decisions that every business owner has to face in the immediate future.

LOCATION
General Espresso Equipment Corporation
7912 Industrial Village Road
Greensboro, NC
27409

#STREETSOFBUDAPEST: DISCOVERING HUNGARIAN STREET ART WITH A GUIDE OF HONOR

The documentary “Streets of Budapest” is meant to be Astoria’s tribute to two worlds, starting with that of specialty coffees, which was told in the first part of the video and has been Astoria’s passion for almost twenty years.

The second is the world of art, which has been the underlying theme during Astoria’s three-year sponsorship of the World Latte Art Championships and World Coffee in Good Spirits Championships, and is the main theme of the video we launch today, the second part of the documentary “Streets of Budapest”.

It all started in 2015, with the comic strip at the Nordic World of Coffee trade fair, held in Gothenburg, Sweden; the following, at the Hotelex, in Shanghai, we paid homage to Chinese calligraphy.

Today, the protagonist is street art, in the form of stencils, spray or stickers, which is narrated by one of the artists who has been experiencing it personally: Gergely Void.

All news on #STREETSOFBUDAPEST!

WEGA TO BE SOLE SPONSOR OF THE 2017 ESPRESSO ITALIANO CHAMPION GRAND FINAL!

On Wednesday 10th May, Wega will host one of the heats of the Espresso Italiano Champion competition at its own headquarters.

The competition was established in 2010 by the Italian Espresso National Institute (Inei), and has been an international competition since 2014, quickly gathering support not only in Italy, but also in Europe and Asia. The format requires the competing baristas to battle it out to prepare four espressos and four cappuccinos in just eleven minutes. The main difficulty is that in the allotted time they must also calibrate their grinders – and, of course, clean their work station at the end.

The selection on the 10th May will allow just one winner through to the Italian semifinal, where the barista going on to the grand final at Host Milano (taking place from 20th to 24th October) will be decided. The final will be hosted by Wega on a stand designed to meet the competitors’ needs.

The competition machines will bear a specially customised design inspired by this year’s coffee bar trends.

Good luck to all the participants: the best of you will get to meet each other on the Wega stand (Pav. 24P / Stand D52 – D60) in October!

ASTORIA SPONSORS THE USCC LATTE ART THROW DOWN IN SEATTLE!

Next April Seattle will host the 2017 edition of the Global Specialty Coffee Expo, one of the most appealing events to all the specialty coffee lovers around the world.

On the occasion of the Launch Party, organized on April 20th at 6 pm at the Seattle Paramount Theater, the most creative and skilled US baristas will compete against each other during the United States Coffee Championship (USCC) Latte Art Throw Down.

During this single elimination tournament organized by the Specialty Coffee Association (SCA), that will give the 32 participants the opportunity to show their abilities, the official espresso machines will be Plus4Champions, specifically designed to guarantee a constant quality both during extraction and brewing of the espresso in high level competitions like these.

One of the peculiarities of this competition is the kind of milk the baristas are going to use, that will be of vegetable origin. At each round the competitors will have to prove to be able to make excellent cappuccinos using soy, almond, coconut and rice milks, then choosing one of these to use during the finals.

Judges will evaluate the visual quality of the foam, the contrast between the surface of the espresso and the milk, the position and dimensions of the pattern in relation to the cup, the originality of the idea and the level of technical difficulties required to realize it. They will then crown the winner,  who will receive an Astoria espresso machine as prize.

 

CORE600: ASTORIA MACHINES HAVE NEW LINES!

Core is the new class of Astoria machines that cleverly conjugates design, functionality and passion, in a unique and inimitable combination.

The first born of this line is Core600, a machine that distinguishes itself with its functional design, in which simple and modern lines merge into user-friendly interactivity, made possible by a number of innovative features.

Among these, Sensitive Touch Buttons (STB), the new retro-lit sensitive keypad of Core600, which, with the slightest touch, allows the bartender to easily select the coffee to be dispensed, avoiding loss of screen sensitivity due to wet fingers, coffee powder or impurities.

The cup warmer has been re-invented and has become a designer lamp, with led lights that can be customized where brightness and color are concerned, enhancing the three-dimensionality of the machine, returning it to being the focal center of the place and providing atmosphere to any ambiance.

Designed to enhance the refined shapes of Core600, the steel sides, satin-finished or varnished depending on the area in which it will be installed, provide a machine with the sturdiness needed to be knock, wear and corrosion resistant through time.

Inside Core600 beats the very heart of Astoria, a combination of tradition, technology and a veritable passion for espresso.

COLOUR YOUR COFFEE: WEGA COMMERCIAL FOR THE NEW IO

Wega Macchine per Caffè is airing a new commercial to mark the official launch of its new IO machine. The commercial highlights the young, funky style of the IO with a spectacular riot of colour – all to the fast, catchy beat of a dubstep song.

A contemporary urban-style loft, the perfect reflection of Wega’s Strong&Tough style, is suddenly lit up by an explosion of colour. Centre stage is none other than the new IO, a real gem of design and technology, in its three colour options – Brilliant Orange, Acid Green and Pearl White. With them is a barista who, as he puts the filter holder into each machine, causes a jet of orange, green or white to spray out, hitting three different people dressed in black: a hip hop dancer, a skater and a rocker.

No words, just images, while the key message of the commercial appears at the end, alongside the three machines and the slogan “COLOUR YOUR COFFEE”. The message couldn’t be clearer: this latest addition to the Wega range will bring style and energy to any setting, at the same time offering all the taste and quality of authentic Italian coffee.

You’ll find the video – along with IO’s own new funky webpage, plus the latest catalogue – online at www.iowega.it

The new IO is a machine that stands out from the rest. A symbol of fashion, creativity and style, it is perfect when space is limited or consumption is lower, with 1-unit and 2-unit COMPACT models available in addition to the classic 2-unit model.

THE NORDIC WORLD OF COFFEE: ASTORIA REWARDS THE NEW WLA AND WIGS WINNERS WITH THE PLUS4CHAMPIONS

Two new stars are shining in the universe of top coffee baristas, and their machine of choice is the Astoria Plus4Champions. The finals of the World Latte Art Championship and World Coffee in Good Spirits Championship series took place in Gothenburg during The Nordic World of Coffee. Two new champions were crowned in their respective categories: Australian Caleb Cha and Greece’s George Koustoumpardis. The two winners took home the official machine for the two World Coffee Events championship, Astoria’s top model Plus4You TS in a special edition created especially for the event. The Plus4Champions machine from Astoria’s flagship line, in the single button version, is dedicated to the true masters of espresso. In Gothenburg it was presented in a highly original limited edition illustrated by four Italian artists.

Caleb Cha and George Koustoumpardis have respectively taken over the titles from Christian Ullrich and Matt Perger. They were able to count on the reliability of the Plus4Champions to put their skills to the test, along with other finalists who tested their mettle during two intense days of competition marked by high paced rhythms and great showmanship. Plus4Champions played a starring role at the three competition posts under the spotlights at The Nordic World of Coffee, and it also assisted the baristas at the training area and served excellent coffee at the espresso bar set up near the stage area, capturing the attention of the coffee community with its 12 fantastic custom designs: three different illustrations by each of the four artists involved in the project expressed just as many styles, in a tribute to the variety of baristas in 140 countries around the world who choose Astoria quality every day.

The original details of the Plus4Champions portrayed the essence of Astoria’s adventure in Gothenburg and featured as stars of a special live performance that animated the stage area throughout the competitions: under the eyes of the large audience that was drawn to the finals, the project gave life to a huge backdrop decorated with an homage to the city of Gothenburg, elected the world capital of specialty coffee by SCAE specifically for the occasion of The Nordic World of Coffee. The creation of another unique masterpiece assisted the enterprises of the aspiring champions: a custom version of the Sabrina – an Astoria headliner with a vintage soul and unmistakable design – meticulously decorated by the hand of the same artist.

The splendid skyline of Gothenburg brought good luck to Caleb Cha, who won the title of World Latte Art Champion and came away with a red-hot, 3 group Plus4Champions – the same machine on which he competed – decorated with this same cityscape design; meanwhile, the super talented George Koustoumpardis was rewarded by Astoria with a Plus4Champions featuring 2 groups. Congratulations to the new champions and best of luck to all contenders for the next challenge set to be held in Shanghai!

www.astoria.com

ASTORIA COFFEE MACHINES AT THE 2015 MILAN EXPO

Astoria branded espresso coffee machines will be in use at the Eataly restaurants at the 2015 Expo in Milan.

Astoria is a historical Italian brand of espresso coffee machines. The name is synonymous with excellence due to a state-of-the-art industrial philosophy based on environmental preservation and maximum energy efficiency. Now it will contribute to highlighting the excellence of Made in Italy agribusiness by offering visitors to the Expo all the quality and taste of authentic espresso coffee.

Keeping in line with the theme for the event, “Feed the Planet, Energy for Life”, Astoria will come to the Milan Expo with the Plus4You coffee machine, the top of the range and headline model from their “Green Line”. This machine features revolutionary technology that uses separate boilers for each individual brew group and a system that memorizes consumption, allowing for certified energy savings of 47.6% in standby mode and 30% while in use. At the same time maximum performance, flexibility and consistent quality in the cup are guaranteed.

“The World Expo in Milan is an extremely important date with history and on a strategic level it’s a once-in-a-lifetime opportunity to stimulate exposure, with more than 20 million people expected to attend from all over the world” says Federico Gallia, Sole Administrator for Ryoma and President of Astoria’s Board of Directors. “We are proud to be able to participate in association with Eataly, the prestigious brand of Italian wine and food excellence which, like Astoria, aims to create a system of production, marketing and distribution that is responsible and eco-sustainable.

Astoria’s “green philosophy” and the commitment to research have also been put into action with the strategic partnership undertaken with the University of Gastronomic Sciences in Pollenzo. The dual scientific and ethical purpose of this collaboration is to improve the sensory experience and promote a more moral management of resources.

In fact, Astoria promotes the Slow Coffee Experience, which unites the sensory experience of coffee tasting with respect for biodiversity and sustainability. Particular attention is focused on water, which is a fundamental element for excellent coffee, as well as selected high quality coffees from Slow Food approved coffee sources and small, scrupulously traditional producers, thus enhancing the value of these enterprises and helping them to survive.

www.astoria.com

ASTORIA #ROADTOGOTHENBURG #02: THE MAKING OF PLUS4YOU

Astoria continues its journey towards the finals in the World Latte Art and World Coffee in Good Spirits championships.

After launching the video-teaser “Are you ready for the challenge?”, Astoria has chosen a new shining star for the second chapter in the #RoadToGothenburg series: the Plus4You, the official espresso machine to be used for the championship finals in Gothenburg scheduled from June 16th to the 18th, 2015.

“The making of Plus4You” enters into the heart of the production factory in Susegana to shine a spotlight on this energy-saving flagship machine, the pride and joy of its collection.

The video provides an inside look at the making of the competition model Plus4You, dedicated to world specialists in latte art and coffee drinks.

More at: Astoria.com/roadtogothenburg